What to expect

It's time to put your expectations aside. We’re bringing speakers you won't normally have access to and they’ll cover topics that you won't find elsewhere in education. This experience focuses on the power of culture and brand.

With no vendors or exhibit halls, you can keep your focus on learning how to create a strong culture that recruits and retains the highest performing teachers and how to build a brand that helps you compete for students and the attention of parents. Join us for an open discussion with leading experts and an experience that will refuel your motivation.

SchoolCEO Conf1

The format


We’ve crafted an immersive experience that will change how you approach work, think about culture, and build a school identity that stands out. It'll feel like a very large focus group with best-selling authors in the room. There are no "openers" or breakout sessions, you'll get to hear all the best speakers together as a plenary session. 

On Sunday evening we’ll start with registration and a dinner for all attendees. Monday morning, we’ll meet at the beautiful Halloran Centre for Performing Arts where we’ll hear advice and insights from leading experts on culture and brand. Then we'll tie it all together before we cap the experience by dining (and dancing) in downtown Memphis.

The speakers

Neel Doshi

Neel Doshi is the co-founder of business consulting firm Vega Factor and former Partner at McKinsey & Company. Neel’s book, Primed to Perform: How to Build the Highest Performing Cultures Through the Science of Total Motivation, is a New York Times bestseller. 

Kim Lear

Kim Lear is a writer and researcher focused on generational patterns and demographic shifts. As the founder and content director of Inlay Insights, Kim is at the forefront of cutting edge research to uncover cultural shifts that revolutionize how organizations engage employees and consumers.

Jonah Berger

Jonah Berger is a marketing professor at the University of Pennsylvania’s Wharton School of Business and a leading expert on word of mouth marketing and consumer behavior. His most popular books Contagious: Why Things Catch On and Invisible Influence are both New York Times bestsellers. 

Why Memphis

Considered the birthplace of blues, soul, and rock 'n' roll, Memphis boasts a number of great places to visit such as Elvis’ Graceland estate and the Memphis Music Hall of Fame. But the more than 10 million annual visitors can tell you, there’s even more to Memphis than music. 

In particular, past conference guests have enjoyed touring the National Civil Rights Museum, walking the largest pedestrian bridge across the Mississippi, and eating incredible food around Memphis from Beale St. and beyond.

Traveling to Memphis and getting around once you arrive is easy. Traditional airlines and value carriers service 100 flights daily between Memphis International Airport (MEM) and 30 nonstop destinations. Memphis' central location makes it drivable for millions.

Memphis Beale St

Registration and Tickets

thru Oct 1
Day Of
Oct 2 & 3

Hotel information

Recommended hotels:
Caption by Hyatt - Beale St

245 S Front St
Memphis, TN 38103

Hyatt Centric - Beale St
33 Beale St
Memphis, TN 38103