Friday, January 31
11am CST / 12pm EST
11am CST / 12pm EST
Teacher shortages aren't new to school leaders. Yet, now more than ever, teacher recruitment and retention is a key priority for the success of your schools. How do you take on this complex challenge?
Join Apptegy's VP of Marketing Tyler Vawser and Tyler ISD's Chief Communications Officer Jennifer Hines for a deep dive into what districts miss in recruiting talent. Learn how teachers think about career decisions as well as insights from both the private sector and K-12 in how to attract (and retain) top talent.
Whether you're in Human Resources, a superintendent, or a communications director, this webinar will give you the insights you need to reach prospective teachers in today's competitive market.
Past Webinars & Recordings
Season 3 of SchoolCEO Podcast offers you a crash course in school marketing. Learn about topics such as brand, organizational culture, and school communications in each episode.
Listen to Coty Kuschinsky, Chief of Staff at Saginaw ISD, discuss how her district has empowered hundreds of teachers and staff to tell “Our Story.”
Watch the webinar
Recorded Webinar
Yvonne Harris and Lori Maugans, communications pros from Texas' Humble ISD, share successful lessons in refreshing their district's brand.
AlwaysOn AI Chatbot Webinar
Learn how AlwaysOn AI chatbot helps your community get answers and find info on your website, and how chatbot analytics help keep your website updated. AlwaysOn works out-of-the-box with Apptegy powered websites.
Principals play a critical role in the success of their schools. Although they aren't marketers in the typical way, principals are active members in marketing the strengths and culture of your district.
Watch the webinar
What to Do after your School Bond Election—Pass or Fail.
After months or maybe even years of planning, you've finally made it to the end of your school bond election. No matter the outcome of your election, you have a job to do going forward.
Supporting Your Enrollment Goals Webinar
Nearly every aspect of a district’s operations, from staffing to program offerings, stems from one key factor: enrollment. Enrollment marketing is a complex problem that can’t be solved with a simple answer, but one strategy can help: the customer journey.
Where Social Media Stands Tall (and Falls Short) Webinar
You already know the advantages of using social media to connect with families and staff, share stories, or build your brand identity. We'll explore the areas where social media for schools can help, hurt, and what to do instead.
Strengthening the Superintendent & Communications Director Working Relationship Webinar
Communications professionals play a critical role in their district's ability to meet current challenges and build a memorable brand. SchoolCEO's newest research (2024) explores what capabilities and opportunities are made possible when school communications professionals have (or don't have) access to executive decision making.